We don’t just support Veteran-owned businesses.
we help build them.

Supporting service academy and veteran entrepreneurs is at the heart of everything we do at The Lions Pride. It’s not just about building better businesses. It’s about building a culture of better performance at work, at home, and in our communities.

One Badass at a Time.

Veteran-owned businesses consistently outperform civilian-owned companies, often with a fraction of the resources and the support. While impressive, it’s unacceptable—can you imagine how much better it could be for their families, their companies, and their communities (not to mention for themselves) if these badasses had the tools, training, and teams they needed?

Exactly.

And that’s exactly why we’re here.
— Bill watkins, usma ‘77, founder of the lions pride
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The 10x Accelerator Newsletter

GET THE TOOLS THAT GET IT DONE.

FREE tools, tips, and resources to accelerate your business and enhance your life — every week.

ENDLESS RESOURCES FOR Veterans

Take a Course of Action.

Our Hard.Core Bootcamps will accelerate your business results and open you up to an exceptional life. Get your free module here.

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Watch Course Footage from a Live Event

Just 10 minutes with Bill can change the way you view and do business.
Now Showing: Bold Beliefs and Brand Promises

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Put your company in good company.

SHOW UP AND GET IT DONE:
THE 10x Accelerator operating system

Show your business you mean business with our 10xAOS—a trifecta of clear-cut branding tools, stat-backed goal tracking, a powerful team-accountability matrix, and real-time peer + pro feedback tailored to your challenges.

We have work to do.

Our goal at The Lions Pride is to harness your service academy drive and keep it from making the most common small business (and personal!) mistakes.

Our courses and cohorts

  • Provide a network of like-minded badasses who know how to push you.

  • Connect you with professional, financial, and peer support networks.

  • Give you tools you actually use with a taught-and-tackled structure.

  • Offer straight-forward advice, tips, training, and guidance, so you get exactly what you need, when you need it.

  • Convert your military skills into a business model that drives success.

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Here’s what other academy grads have to say

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“It’s not just 10x the results. It’s 10x the resources. I have the guys in my mastermind group, the training and the ability to create my own team of A-players, and I have Bill, who has distilled the knowledge all of my entrepreneurial aspirations—Robbins, Holmes, Brunson, Carnegie—and can apply the best one to my individual roadblocks. It’s no wonder I’m getting more done. I’m not doing it all on my own anymore.”

EMMANUEL ELEYAE, ELEYAE SYSTEMS, USMA ’04

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“I’d rather step onto a battlefield with the hard-core general wearing tons of medals and scars than a PhD professor who studied war for decades… In business or in life, Bill is that general.”

TREVOR SHIRK, CEO/FOUNDER, STRATTEX SOLUTIONS, USMA '08

It’s no surprise that veterans return from active duty and choose to blaze their own path rather than take the civilian highways. We’re hard-wired for the harder road. We’re used to doing more and going further than most are willing to go. So when a veteran entrepreneur fails, it’s not for lack of effort or drive. It’s because they lack tools and support. And I won’t let that happen on my watch.
— BIll Watkins, USMA ‘77 Founder of The Lions Pride
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